E-Commerce Training

E-Commerce Training

The world of e-commerce is one of the most common and successful areas where entrepreneurs apply their skills. In a world that is increasingly digital, we want to provide you with the fundamentals of adapting to the times, without ignoring the fact that your success is directly proportional to your ability to adapt. Our training, which consists of numerous modules from e-inception commerce to its growth, digitalises your business.

Key Features

  • In-person or online instruction
  • Practicable actions
  • Matching of theory and practise in an interactive training model.
  • 5 days of specialised instruction (The number of days may be longer or shorter depending on the content and time of the training)
  • Possibility to receive training from expert trainers who are certified

Course Content

  • E-commerce Basics
  • The fundamentals and growth of e-commerce
  • Future of the Sector’s Market Structure and Software and Ready-Made Systems
  • Introduction to e-commerce systems and software system expenses
  • Third-Party E-Commerce Application (Ready System)
  • System architecture and XML integration
  • Enhancement of Mobile Operations Installation of an Adaptive System
  • Landing page designs (Homepage, Product Page, Payment Page)
  • CRM (Customer Relationship Management) and ERP (Enterprise Resource Planning) (Enterprise Resource Planning)
  • Warehouse Management
  • Legal Factors and Procedures
  • Electronic commerce and consumer law (Distance sales contracts)
  • E-commerce evaluation in terms of competition law (Restrictions on sales from marketplaces)
  • E-commerce evaluation based on KVKK
  • Payment and Finance Processes
  • Finance programmes for e-commerce
  • E-Commerce campaign management
  • Third-Party Payment Systems, Virtual Point-of-Sale Systems, and PayPal
  • Payment on Delivery
  • SCRM Marketing Processes
  • Establishment of KPIs
  • E mail Marketing
  • Affiliate promotion
  • Marketing for Search Engines and Search Engine Optimization (SEO)
  • Cross channel management
  • Developing an Business Plan
  • Social Media and Client Relationship Administration
  • Vision & Mission
  • Market and Sector Analysis
  • Detailed Description of Goods and/or Services
  • Plan for Marketing & Sales and Analysis of Competitors
  • Economic Analysis
  • Pricing Evaluation and Planning Chart
  • Operation Management
  • Category Management and Product Categorisation Supplier administration
  • Profitability Evaluation and Administration
  • Pricing and Campaign administration
  • Cargo Management
  • Call Centre Methodology
  • Call Centre Choice
  • Developing a Call Center
  • Establishment of customer relations benchmarks
  • Management of cancellation/refund processes
  • Content Methodology
  • Creating digital content and utilising visual communication
  • Language and style in customer relations
  • Study of product data storytelling
  • Other Subjects
  • Digital E-Commerce Methodologies
  • Digital approaches in e-commerce
  • Physical methods in electronic commerce
  • Entrepreneurship and Resource Support
  • Growth Hacking techniques

Are there any course requirements or prerequisites?

  • There are no prerequisites.

Who is this course suitable for?

  • It is appropriate for anyone who aspires to develop professionally in the field of digital marketing.
  • Managers of online marketing campaigns
  • Entrepreneurs seeking to engage in e-commerce
  • Commerce website designers
  • E-Commerce executives
  • Mobile application managers
  • Those in charge of social media
  • Managers desiring access to new techniques and current information
  • Professionals in marketing who wish to enter digital marketing
  • SEO experts
  • CRM specialists and managers
  • Managers with a keen eye for detail

Assessment Examination

All participants who pass the exam administered by the instructor at the conclusion of the course are eligible to receive the course certificate.
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