Google Ads, LinkedIn Ads and META Ads Training


Google Ads, LinkedIn Ads and META Ads Training

Due to the fact that digital advertisements are more measurable and have higher returns than traditional advertisements, they are viewed as channels with increasing budgets and usage areas. This training will equip you with the necessary skills for those who wish to manage the digital advertisements of their own business, those who are or will be involved in digital advertisement management positions at their current employer, and those who wish to provide consulting / services to various businesses in this field.

Key Features

  • Practical instruction method
  • A period of training designed according to requirements
  • Integrating theory and experience

Course Content

  • You will learn an introduction to social media and its fundamental concepts.
  • Investigate the expansion of social applications.
  • You will investigate how social media can assist businesses.
  • You will investigate the following: Google, LinkedIn, Facebook, and Instagram
  • You will learn how to install and create a business page with Meta Business Manager.
  • You will learn how to conduct media-based analysis of social media accounts.
  • You will learn about Google advertising and examine the administration panel
  • You will learn how to create a Google Ads account.
  • Google Ads will allow you to create and manage campaigns.
  • Learn how to configure LinkedIn Campaign Manager.
  • You will learn how to manage digital marketing projects on LinkedIn for businesses.
  • You will gain knowledge of LinkedIn advertising models and targeting skills.
  • You will learn how to create a brand-appropriate communication plan.
  • You will learn how to publish and analyse LinkedIn advertisements.
  • You will observe through examples how the language and formats of marketing communications should be developed.
  • In conjunction with the provided templates and plans, you will learn how to create content.
  • You will learn about mobile advertising and shopping.
  • You will discover how to establish a content strategy.
  • You will learn how to determine the appropriate target audience and the critical factors involved in selecting target audiences.
  • You will be able to measure and report the performance of every investment with Google Analytics.
  • Managing the analysis and reporting procedure will teach you how to read and report statistics.
  • You will be able to ensure that all communication and strategy activities generate measurable and reportable outcomes.
  • In addition to channel management, you will be an expert in advanced campaign management, optimisation, and budget management.

Are there any course requirements or prerequisites?

  • There are no prerequisites.

Who is this course suitable for?

  • Those who wish to improve their Business Manager panel skills or who wish to use the panel in a more effective and professional manner,
  • Those who wish to manage the digital advertisements for their own company or the company for which they work,
  • Those seeking a career in the Digital Marketing industry
  • Those who wish to provide advertising consulting services to businesses or brands,
  • Marketing department employees
  • Corporate communication professionals
  • Digital marketing professionals

Assessment Examination

All participants who pass the exam administered by the instructor at the conclusion of the course are eligible to receive the course certificate.
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